Building a Sustainable Organization: Cultural Approach

Today's Global & VUCA (Volatile, Uncertain, Complex & Ambiguous) environment makes business competition become very tense & have a global scope. Companies should be agile and adopt certain corporate values such as innovative, continuous learning, and integrity. Learning culture should be inculcated effectively to become a competitive edge for the company; corporate leaders must have cultural competence/intelligence in order to be able understand and respond to the environment appropriately. Having high CI, Directors or managers are able to manage cultural or subcultural differences effectively to result in high corporate performance.